August 30, 2023
Meeting home buyer expectations: understanding the Millennial HGTV generation and their preferences
Meet the millennial homebuyer: a generation once expected to favor urban renting is now reshaping the suburbs with a fresh vision for homeownership. Despite financial hurdles like student debt and housing affordability, 45% are eager to embrace the suburban dream, with a keen eye for tech-savvy, move-in-ready homes that cater to both their furry friends and a flexible work-life balance. This is how to align with their blueprint for a vibrant, inclusive, and dynamic housing future.