The Best White Paint Colors for 2024

WHITE PAINT TRENDS OF 2024: A New Era for White Paint

White paint has been the cornerstone of interior design for decades, but like any design element, its trends evolve. In 2024, white paint is all about warmth and personality. Cooler, stark whites that dominated modern, minimalist spaces are being replaced with softer, more inviting shades that reflect comfort and serenity.

Tiffany Monreal, one of our expert designers at Revive, sums it up: “Yes, white paint is still trending, but it’s all about moving toward warmer and softer shades in 2024.” This shift reflects a broader design trend—creating spaces that feel lived-in and welcoming.

Why Warm Whites Are Gaining Popularity

The move to warm whites aligns with homeowners’ desire for cozier environments. Whether it's due to time spent at home or the rise of natural, organic design trends, these shades create a nurturing atmosphere that balances modern aesthetics with timeless appeal.

MY TOP 3 WHITE PAINT COLORS FOR 2024

Here are three standout white paint colors that not only embody 2024’s trends but also offer unmatched versatility.

1. Greek Villa (Sherwin-Williams)

With its creamy texture and subtle warmth, Greek Villa creates a soothing atmosphere that feels both classic and contemporary. This off-white works beautifully in rooms with minimal natural light, bouncing light to make the space feel larger. Whether you’re painting an entire room or highlighting trim and cabinetry, Greek Villa delivers a clean yet inviting look.

2. White Dove (Benjamin Moore)

White Dove remains a favorite among designers for good reason. Its soft, creamy undertones are perfect for darker spaces or rooms with rich wood tones. This color complements a variety of styles, from traditional to modern, making it a dependable choice for walls, ceilings, and accents.

3. Simply White (Benjamin Moore)

Simply White’s pale yellow undertones make it a standout for homeowners looking to add warmth without overwhelming the space. It’s ideal for creating cohesion, working equally well on walls, trim, and even furniture. This color brings a sunny brightness that’s never harsh—perfect for rooms that need a little extra light.

WHY DESIGNERS LOVE WHITE PAINT

White paint is a designer's secret weapon. It provides a blank canvas that lets other design elements take center stage. Art, furniture, and architectural details all pop against a neutral white backdrop. Plus, white paint helps create a sense of continuity, making it especially effective in open floor plans or spaces that flow into one another.

White is also highly reflective, which means it can make small rooms feel larger and brighter. It’s a practical, elegant solution for spaces where light is limited or where you want to highlight architectural features like crown molding or coffered ceilings.

OTHER SHADES OF WHITE TO CONSIDER

If the top three aren’t quite right, there’s no shortage of white shades to explore. Here are a few more worth considering:

• Chantilly Lace (Benjamin Moore): A bright, clean white with no undertones, perfect for modern or minimalist designs.
• Alabaster (Sherwin-Williams): A creamy, neutral white that feels warm but not overly yellow.
• Decorator’s White (Benjamin Moore): A cool white with subtle gray undertones, ideal for trim and ceilings.

Each of these shades has unique qualities that cater to different lighting and design preferences.

HOW TO CHOOSE THE RIGHT WHITE PAINT FOR YOU

Selecting the right white paint can be daunting with so many options available. Start by considering these factors:

1. Lighting Conditions:
   Natural light changes throughout the day, impacting how a color appears. Warmer whites work well in north-facing rooms, while cooler whites can balance overly bright south-facing spaces.
2. Room Purpose:
   For spaces like bedrooms or living rooms, opt for warmer whites to create a cozy vibe. For kitchens or bathroom paint, cooler whites can enhance a clean, crisp feeling.
3. Existing Décor:
   Always consider your flooring, furniture, and trim when selecting a white paint. Whites with clashing undertones can create an unintentionally jarring effect.

THE KEY TO THE PERFECT WARM WHITE: UNDERTONES

Undertones play a pivotal role in how white paint appears. Here’s a quick guide to understanding them:

• Yellow Undertones: Add warmth and a cheerful feel.
• Gray Undertones: Create a subdued, sophisticated look.
• Blue Undertones: Offer a crisp, fresh effect, often used in cooler whites.

How to Spot Undertones

To identify undertones, compare paint swatches side by side under natural light. Place them near elements in your room, like flooring or furniture, to see how they interact.

TIPS FOR TESTING WHITE PAINT COLORS

Testing is non-negotiable when it comes to white paint. Here’s how to do it right:

1. Apply Large Samples: Use sample pots to paint large swatches directly on your walls. This gives a better sense of how the color will look in the actual space.
2. View in Different Lighting: Check your samples at various times of day and under different lighting conditions to see how they change.
3. Test Multiple Locations: Try the paint in different rooms to ensure consistency across your home.

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FREQUENTLY ASKED QUESTIONS

To make your decision easier, here are answers to common questions about white paint:

What is the most popular white paint color?

In 2024, top choices include Greek Villa, White Dove, and Simply White for their warmth and versatility.

What shade of white is best for walls?

Warm whites like Alabaster or Simply White work well for creating inviting spaces.

What are warm white paint colors?

Greek Villa and Alabaster are great examples of warm whites with yellow or beige undertones.

What are cool white paint colors?

Cool whites like Chantilly Lace and Decorator’s White have blue or gray undertones that suit modern, minimalist designs.

What is the brightest white paint?

Extra White (Sherwin-Williams) and Super White (Benjamin Moore) are highly reflective options, making them the brightest whites available.

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CONCLUSION: WHITE PAINT IN 2024

White paint remains a timeless choice for both exterior and interior spaces, and 2024’s trends bring a fresh twist to this classic hue. Softer, warmer shades like Greek Villa and Simply White create inviting and versatile environments inside and out. By considering undertones, testing colors in your unique spaces, and exploring a range of shades, you can achieve a look that’s both modern and enduring.